1_choose any Subject in the life or A movie . Talk about it in MLA format .
2_need it in Visual Argument . write 3-4 pages .
3_ support your writing with pictures ” photos ” related with the subject .
4_ Ethos , logos , poths.
Visual Argument Prompt (Choice No. 2):
This assignment encourages you to go beyond only
considering the words in a text -its linguistic content- and to
also observe how visual elements, such as graphics,
typography, color, and placement, contribute to meaning and
persuasion. Visual arguments surround us in life and online. In
our daily lives, we are frequently confronted by advertising
with very little linguistic content that is still highly persuasive.
This project will help you to:
Come to understand that your audiences, your purposes,
and your contexts should motivate your linguistic and
Cultivate your visual literacy
Learn some of the basic elements of design
This project has two parts: a visual argument and
a project assessment reflection.
Your visual argument must include:
Be primarily visual rather than linguistic. It can take almost
any form: a painting, an advertisement, a poster (for movie,
concert, or app), a comic strip, a sculpture, a photograph,
a video, a computer generated image or animation, a
Consider: an emotional appeal, an appeal to credibility,
an appeal to logic
A visual representation of that purpose and claim which
communicates not only the overall idea, but employs the
strategies we discussed in class
Support your claim through evidence, visual choices, such
as typography, color, placement, graphics, etc.
Appeal to a specific audience. Write about translating
linguistic claims into visual claims. How does your visual
support your project and purpose?
You will also compose a
short essay reflection
in which you analyze the process you used to compose your
visual argument, composed of answers to the questions
below. Use essay format for this.
For your project assessment reflection, you must:
Write about the context. In what ways does your visual
argument appeal specifically to the audience you
identified? That is, how do your design choices persuade
1. MLA Format
2. Length: 2-3 pages
3. If you include sources, they
must be cited properly in
MLA format, and be
included on a works cited
Write about how you used Ethos, Pathos and Logos.
Remember these? How did you appeal to ethos, logos,
and/or pathos in your visual? Which of these appeals is
the strongest? Why?
Ethos: What does your choice of medium say about
your ethos? How are does your design reflect
your character? Do you convey your ethos
through typography? Color? Some other way?
Logos: How does your visual rely on logos? Can
your readers easily understand your visual? Does
your visual convey information efficiently? In
what ways do you appeal to logos? Through
typography? Color? Placement? Some other way?
Pathos: How does your visual appeal to emotion?
Do you convey emotion through typography?
Color? Some other way?
Write about the process. What was the most challenging
part of composing your visual argument? Why was it so
challenging? Briefly describe and explain one of the
significant revisions you made to your visual argument
after your initial draft. What is the most effective aspect of
your project? Have you deliberately adapted a standard
form in an unusual or creative way? If so, why?
Grading Rubric for Essay Final Draft
To grow as a writer, you must place close attention to feedback and note areas for growth. Please do not
interpret a “Well Done” or “Outstanding” as meaning that you no longer need to develop that aspect of your
writing. There is always room for growth!
uses a critical voice to answer all
parts of the essay prompt and
show that you have thought
critically about the topic.
discusses complexities and does
not make things seem more
simple than they are.
considers multiple perspectives.
has one controlling idea, stated
statement early in
the paper that answers the
prompt and contains both limited
subject and attitude.
has multiple paragraphs with
develop the thesis
cites relevant support
text—direct quotation and/or
paraphrase—to illustrate the
introduces cited information as
explains the connection
between the citation and the
point by analyzing information.
ideas in the text(s) for your
readers who are unfamiliar with
organizes ideas logically
body, and conclusion
between and within paragraphs.
has limited proofreading and
spelling errors. (Errors MUST
uses a variety of sentence
complete Works Cited
that demonstrates a
working understanding of MLA
Final Essay Packet is
Complete with Rough Draft
Copies and Brainstorm