Product Life Cycle Stories

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Guided Response:

1. Review section 3.2 in our text regarding product life cycles.

2. Identify an appropriate product, product category or brand.

3. Research your brand/product/category to answer the following:

  • The approximate timing of each life cycle phase
  • The key events that marked the start or end of each phase
  • Use at least three sources

4. Post this information to the discussion forum below.

  • In the title of your post identify your product/brand/category.
  • Please read the chapter of my text that i have provided especially 3.2

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